AN ITALIAN STORY OF FREEDOM
Every day we fall in love with the beauty of nature—a beauty that never repeats itself. Just like the climbing lines we tackle, each one is unique, just like our pants. We cherish and share the spirit of the '80s, embracing the freedom of our lifestyle.
Our mission is simple: to reduce environmental impact by giving new life to existing fabrics.
HOW IT ALL STARTED
Hi, I'm Alberto!
Braghe was born out of my personal need. At first, I thought they’d only be for me, and no one else.
Not because of ego, but because I was tired of tearing through all the pajamas in my closet.
I was new to climbing and didn’t know the first thing about it—let alone what to wear. So, naturally, I climbed in pajamas.
A questionable choice, for sure. ;)
Then one day, my uncle Luca gave me a pair of cotton pants, saying: "You have to wear these! You've got that 80s climber style."
Needless to say, I wore them to death, testing their limits every single day. They were my favorite pants, even if they weren’t all that comfortable—they restricted my movement in ways I didn’t like.
I was obsessed with their unmistakable style, so I searched high and low for something similar but came up empty.
No big deal!
This is where Sandra—my mom and trusted seamstress—came in.
She’s traveled the world, spending decades in haute couture, working directly with big names like Valentino, Vivienne Westwood, and Maison Margiela.
"Mom, I need a favor. I want pants like these—not just stylish but the most comfortable pants I’ll ever wear. Thanks!"
She doesn’t climb, but she’s the best at what she does.
After explaining to her that us climbers need maximum mobility and comfort, we started experimenting. We went through countless patterns before landing on the perfect design.
I was thrilled. Finally, I had a pair of Braghe that were not only unique but also incredibly comfortable—both for climbing and everyday wear.
Long story short? I practically live in them now.
While exploring crags, boulders, and gyms, my beloved pants started turning heads. Climbers were drawn to their vintage vibe, asking me where I got them.
I’d always reply, "You won’t find these anywhere—Sandra made them."
After about a year and a half of being asked about my pants every time I went out, I decided it was time to start making them for all the climbers who, like me, love climbing and the freedom it brings.
AND SO, BRAGHE WAS BORN
I didn’t want to create just another clothing brand. I wanted something different, something that wasn’t tied to a consumerist mindset, which feels so out of touch in today’s world, given the environmental crises we face.
Our most important goal is to protect the planet's resources and be as sustainable as possible.
You’re probably wondering... how do we achieve that?
It’s simple: we believe in recycling. We give new life to rejected fabrics, production scraps, and warehouse leftovers—materials otherwise destined to gather dust or end up in a landfill.
We collect these fabrics and transform them into performance-ready, Made-in-Italy pants that are as comfortable as they are unique.
The process works like this:
- We recycle 100% of the fabrics we use.
- We hand-cut and design each pair, making every piece unique—just like the routes we climb.
- Our Italian seamstresses, who share our values and believe in our vision, sew each pair with care.
- We sell directly to climbers. By cutting out the middlemen, we can offer a fair price while honoring the quality of the product and the craftsmanship behind it.
Braghe isn’t your typical clothing brand...
We’re a movement, a call to freedom that allows us to express our individuality. We’re a community, spreading knowledge and telling stories.
Check out our blog for crazy climbing tales, or subscribe to our 80s letter for more.
CLIMBERS WHO WEAR BRAGHE LOVE THEM
Here’s what Andrea has to say:
"If you try them, you won’t be able to stop wearing them.
Braghe are much more than just climbing pants—they’re a mindset.
When I put them on, I feel like I can take on any challenge with a smile and a fierce determination.
The first time I wore my Braghe, I immediately knew I was in for a unique experience. They feel incredible on the skin, almost like wearing nothing at all.
Yet, they move with me effortlessly, fitting like a second skin.
The real magic of Braghe is how they turn every climb into an unforgettable adventure.
It doesn’t matter how tough the wall is or how challenging the route might be—with Braghe, everything feels lighter and more fun.
It’s like they fill me with positive energy, making me forget the strain and tension.
What makes Braghe even more special is knowing that they’re handmade in Italy from recycled fabrics. It feels amazing to be part of such a cutting-edge, eco-sustainable project.
Wearing Braghe is about embracing a conscious, eco-friendly lifestyle—without compromising on performance or style.
In short, Braghe are more than just climbing pants—they’re an adventure companion, a burst of positive energy, and a bold statement of style and sustainability.
I couldn’t be happier with my choice, and I encourage every climbing enthusiast to try them out. Trust me, you’ll never go back!"
And Nicolò adds:
“Why choose Braghe?
Braghe isn’t just a pair of climbing pants—they’re something more.
Sure, they’re super comfortable and flexible, accommodating even your wildest movements.
But what really matters is that when you choose to wear Braghe, you’re setting a tone for your day.
You’re choosing a carefree mindset, where physical performance is just part of the experience—what truly shines are the sensations that climbing brings.
And as for your grade? It becomes a mere formality.
Oh, and let’s not forget—thanks to their awesome patterns and colors, you’ll be the coolest one at the crag, and everyone will envy your killer style!”
OUR COMMUNITY
We share a passion—a love for the freedom that the vertical world offers us. We cherish the elegance of movement on the wall, the excuse to travel, and the solidarity we find among climbers like us.
This passion is reflected in everyone who follows and chooses us, day after day.
We climbers go against the grain, standing out from the ordinary to live extraordinary lives.
Every Braghe purchase is not just another piece of clothing—it’s a step toward a more sustainable world.
Join us in our mission to climb, travel, and recycle.
[ LIKE NO OTHER ]